Skip to main content

Market Research: Consumers and Demographics

This guide describes databases, journals and websites, that provide market research.

Consumers/Demographics

American Community Survey 
Ongoing census of demographics of US cities, counties and states.

Bureau of Labor Statistics 
CPI, PPI, employment, inflation calculator, and much more.

Search library catalog for title keyword "Who's Buying" for publications on specific market demographics and for subject "consumer behavior statistics" or subject "consumers statistics" for more on buyers of products and services.

Copyright © 2014-2016 The Regents of the University of California. All rights reserved. Except where otherwise noted, this work is subject to a Creative Commons Attribution-Noncommercial 4.0 License.